Tai Pei Chartered Flight
Clients / Standard Chartered x Cathay Pacific
Design Agency / Dash. co
The Cathay Pacific x Standard Chartered Chartered Flight event is a special occasion for selected clients to join and experience Taiwan. We have designed a new key visual for this flight experience, which encompasses the entire journey from boarding to the flight itself, providing a comprehensive and immersive experience. Through various items, participants can gain knowledge about Taiwan.

Elements
We have designed elements based on Taiwan's culture, including its famous locations, animals, food, activities, and more. The color palette used incorporates the colors of Cathay Pacific x Standard Chartered, along with some additional colors specially chosen for this identity.











Video come from
Standard Chartered x Cathay Pacific